JCRC’s agenda is focused in three areas: (1) media relations, (2) Israel advocacy and (3) community activism. As the news media’s key link to the Detroit Jewish community, JCRC ensures a
Jewish perspective to events that occur or opinions expressed in the
media. JCRC advocates,
educates and mobilizes the local community to take action in support of a
strong U.S.–Israel relationship and the American government’s role in
promoting a Middle East peace process. "Community activism" embraces JCRC's community relations activities connecting Detroit's Jews with their non-Jewish neighbors, advocating in the halls of government on issues of concern to our Jewish community, providing meaningful volunteer opportunities to community members, and promoting a more cohesive Jewish community.
JCRC carries the dual responsibility of reflecting the Jewish
community’s consensus while providing leadership in pursuit of
traditional and contemporary Jewish values. It is both a gathering of
activists and a platform for advocacy, agents of social change and
stewards of conscience. JCRC serves as a catalyst to heighten community
awareness, encourages civic and social involvement, and provides a forum
to deliberate key issues of importance to the Jewish community.